The New Balance 327 is without a doubt one of the most popular new shapes in recent years. The vintage runner arrived just in time. As a reaction to the unsustainable pace of new, louder-than-the-last releases, vintage shoe styles began to gain traction in sneakerhead circles. New Balance then released the New Balance 327, a lightweight, stripped-back runner with significant throwback credentials, almost as if it had been designed.
Keeping the momentum going with creative collabs aided the silhouette as well. New Balance basically slapped a turbocharger to the side of the 327, rocketing it to the head of the pack in 2021, working with names like Aries and, most significantly, Casablanca.
The new 327 palettes range from muted neutrals to vibrant colorful variations, demonstrating the silhouette's adaptability. While they all draw notice, a couple in particular struck our eye. The Varsity Green New Balance MS327 LG1 is a striking runner that will carry you through the fall in retro style, while the WS327 WR1 features a washed-out upper with leather logo details.
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